Continuing Education Technology

This past weekend I spent 2 or 3 hours with a client of ours, ESSA, at one of their annual conventions. ESSA is Exercise and Sports Science Australia. The vision promoted by ESSA is that they will “enhance the health and performance of all Australians through the support of exercise and sports science professionals”. A very noble vision. The group I spent time with was the continuing education group that had representatives from each state and territory in Australia. Even in the brief time I spent with this group the focus I saw on providing better outcomes to their constituents was really great. Most impressive was the great demographics they had. Almost 90% of their growing membership was under 40 years old. To my mind this bodes well for the growth of their profession and organisation. More importantly, I think it bodes well for the adoption of technology to deliver continuing education programs to their members.

ESSA is focused on many of the problems that many similar organisations face. How often do we run events? How can we provide better value to all out members? How do we reach out to our regional and remote members more effectively? I spent about an hour running through some options for using Chorus Call’s services to better reach their constituents. Chorus Call supports many organisations in the delivery of continuing education. The improved penetration of broadband, coupled with the decreasing cost of technology has allowed many of our customers to deliver high quality video tutorials, with slides, live and archived on demand. The ability to control content delivery and access across geographic divides and allowing the end user to participate at a time convenient to them, is a game changer in the CE industry. As video becomes more and more cost effective we will begin to see organisations of all sizes using this high impact medium to provide value to their clients. Other mediums that have been used for years are the voice conferencing and more recently data sharing or web conferencing.

My belief has always been that you need to mix the delivery between the use of technology and face to face. Video does not replace the need for live tutorials, it supplements it. Having a 45 minute voice conference at lunch once a week does not mean that you don’t need the full day workshop once a quarter. These communication tools allows your clients to learn at their pace and take advantage of the medium(s) that are best for their personal situation and learning style.

Teleconferencing’s Unique Diversity

At the RACS Conference in Adelaide

Recently I returned from a week long stint in Adelaide where I attended the Royal Australasian College of Surgeons (RACS) annual conference.

How does a teleconference specialist find herself at a medical convention in Adelaide you ask?

Well, they happen to be a wonderful customer of ours and we wanted to take time out to visit with them and show our support for what they do.

I mention this trip because I still find it amazing the variety of clients we work with here at Chorus Call Australia. One minute I might be connecting Fortune 500 companies from Sydney, and the next farmers from Fremantle. In my time connecting teleconferences and managed events from our headquarters in Brisbane; I have had the opportunity to speak to people from over 50 countries with professional backgrounds too numerous to estimate.

At Chorus Call Australia we believe that conferencing is not only Green, but an extraordinarily beneficial tool. Our services are available 24/7, 365 days a year and are very easy to use.  All you need is a phone for audio conferencing and/or a computer with internet access to use our state of the art DataShare ®. Whether a global corporation, national government entity or a small business, immediate increased productivity can be achieved by saving travel time and maximizing resources.

I’d like to thank the Royal Australasian College of Surgeons for an engaging 80^th conference and look forward to seeing you again next year.

‘Tangled up in Blue’

Recently I was at a conference in Adelaide supporting a long term client group who do some amazing work and contribute first class teaching and training to ensure the future is bright and the legacy of their work continues to save lives and enhance quality of life with new break skills and techniques.

The work they do is world class and well recognised internationally and while the individuals are well rewarded the importance of their ongoing engagement cannot be understated. They have been clients of Chorus Call for more than 6 years and we have learned just how hard and how many additional hours these people work to ensure their practices remain at the elite level.

One of their General Managers was telling me how a council in an eastern seaboard was frustrating their attempts to build a world class training facility on their old site.

Blue tape, delays, legal issues have ensued and as Bob Dylan sang in his song ‘Tangled up in Blue’ ,“ Lord knows I’ve paid some dues gettin’ through, Tangled up in blue”

So while the council delays the facility is now many months overdue and not a lot of light at the end of the tunnel creating once again roadblocks in our fields of commerce.

Bob Dylan may just have summed it up with the last verse of the same song,
“We always did feel the same
We just saw it from a different point of view
 Tangled up in blue”